
22 November, 2019
Building a personal brand is all about capturing attention. If you work in a “boring” industry, it can be tough to communicate the key benefits
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19 November, 2019
American companies lose nearly $140 billion annually to avoidable customer churn — that’s a number that would be frightening if it didn’t make so much sense.
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18 November, 2019
You may know this already, but your company logo is the beating heart of your brand. Your rivals, leads, and customers will judge your business
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4 November, 2019
A lot of time is wasted on email management all over the world. In fact, The Radicati Group estimates that we sent 281+ billion personal
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22 October, 2019
Every entrepreneur has a personal brand, but they don’t all build those brands themselves. Those who neglect personal branding are inevitably branded by others. Before
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2 October, 2019
Fertilizer is to plants what community is to creative professionals. With enough time, water, and sunlight, they grow themselves. But sprinkle on some peer feedback
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13 September, 2019
In business, planning for the future is as difficult as it is necessary. Branding your business, just like building your personal brand, means you have
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12 September, 2019
Rachel Michaelov is on mission build her accounting business into a multi-million dollar enterprise. You’d think accounting is boring, but Rachel’s Facebook posts, punctuated throughout
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29 August, 2019
Social media has always been a strange marketing channel. On one hand, Facebook gave businesses a unique ability to find their markets and build relationships.
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28 August, 2019
Job interviews can trigger a lot of stress, especially if you don’t have that much experience with them. While you might be properly qualified for
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